Explore in-depth guides, technical tutorials, and real-world success stories on how AI agents and large language models are transforming businesses, automating workflows, and creating smarter organizations.
75% of B2B buyers now prefer to research without a rep, and they prefer AI for the questions that feel too basic to ask a person. The goal is not fewer reps — it is better conversations.
There is no position one in generative search. When a buyer asks an AI which distributor to trust, your brand is either cited or invisible — and your AI agent is the content engine you're probably not using.
ITR Economics' leading indicators are all pointing up at once: 2026 is a favorable cycle. The bottleneck won't be inventory — it will be the people who answer technical questions.
When are we going to fix AI's hallucination bug? Wrong question. Hallucinations are a feature of how LLMs work — here is what that means for industrial distribution, and what to build instead.
We'll demo on your SKUs, run your evals, and show citations for every answer.